Nashpati Prime
FoundationJuly 2018 (age 8)
Founder
  • Qaiser Ali
  • Muhammad Rahimtoola[1]
IndustryTechnology & Entertainment , Mass media
Products
Websitenashpati.com
LocationKarachi, Pakistan

Nashpati Prime is a Pakistani digital media company based in Karachi. It serves video-on-demand content for entertainment purposes. The venture began operations in July 2018.[1]

Background

QLinksGroup initiated Nashpati Prime as part of its expansion towards a digital shift with a clear focus on providing entertainment through video on demand.[citation needed] The group has been previously involved with Television Productions, Post Productions, and Campaign Design for Producers, Film Makers, and Broadcasters.[citation needed] It has showcased various platforms, including YouTube, Facebook, Instagram, and its website.[2]

The venture also serves as a content creator with distribution on partner platforms in the form of alliances.[3]

Content

Nashpati Prime has programs outlay from a broad spectrum of genres. Some of the projects include,

Saat Mulaqatein:

Drama web series directed by Kashif Nisar and starring Nauman Ejaz and Zara Tareen.[2] The story revolves around a couple who fall out of love and have subsequent interactions during their course of separation.

Arpitah:

Horror web series starring Sarwat Gillani, Yasra Rizvi, Zain Afzal, and Khalid Nizami and created by Qaiser Ali.[4]

To be Honest:

Internet celebrity talk show hosted by standup comedian Tabish Hashmi with a wide array of guests. The show was directed and created by Azfar Ali.[5]

Khanabadosh:

Public service program hosted and conducted by drama writer Zafar Mairaj, who covers various topics concerning value systems, prejudice, human rights, and life in general.[6]

Recognition

Nashpati Prime has been credited with initiating a 'Digital First' through its show To be Honest, initially streamed on its platform and later on satellite television TV One.[5]

Original programming

NameRelease dateGenreNo. of episodesNotesRef(s)
Saat Mulaqatein28 November 2019Web series9Featuring Noman Ijaz & Zara Tareen[7]
To Be Honest8 January 2020Talkshow10[8]
Dastak Na Do10 May 2020Web series9Featuring Saba Hameed, Arjumand Rahim & others

References

  1. ^ Shabbir, Buraq. "Nashpati Prime set for online expansion". The News International. Retrieved 2020-08-01.
  2. ^ Jawaid, Mohammad Kamran (2019-09-01). "Streaming: The Web We Weave". DAWN.COM. Retrieved 2020-08-03.
  3. ^ "Hamza Firdous shares details about his upcoming projects". The News International. 2019-06-08. Retrieved 2020-08-03.
  4. ^ "Sarwat Gilani will play a Christian woman in a new horror web series". Images. 2019-12-23. Retrieved 2020-09-04.
  5. ^ "'To be Honest' becomes Pakistan entertainment industry's 'Digital First' show | Trade Chronicle". 20 August 2020. Retrieved 2020-08-25.
  6. ^ "Meet the man bringing folk wisdom to social media". The Express Tribune. 2020-03-06. Retrieved 2020-09-04.
  7. ^ Images Staff (2019-11-30). "Saat Mulaqatain is a web series about a couple falling out of love". DAWN Images. Retrieved 2020-08-01.
  8. ^ Shabbir, Buraq. "Binjee offers diverse and original digital content in Pakistan". The News International. Retrieved 2020-08-01.