MTV 90s
Launch date5 October 2020 (age 6) (Europe, Middle East and North Africa)
1 March 2021 (age 5) (MENA)
1 September 2022 (age 4) (Southeast Asia)
Closed date28 April 2022 (age 4) (Russia)[1]
14 December 2022 (age 3) (Belarus)[2]
1 January 2025 (age 1) (Netherlands)
1 November 2025 (age 0) (Australia)
31 December 2025 (age 0) (Globally)
NetworkMTV
OwnerParamount International Networks
LanguageEnglish
AreaEurope, Middle East and North Africa, Southeast Asia, Australia, and Netherlands
ReplacedMTV Rocks (Europe)
MTV Music 24 (Netherlands)
MTV (Southeast Asia)
MTV Base (UK & Ireland)
Sister channelsMTV
Club MTV
MTV Hits
MTV Live
MTV 80s
MTV 00s
Terr chan 1Channel 749
Terr serv 1Zuku TV (Kenya)

MTV 90s was an international music television channel from Paramount International Networks that played music videos from 1990 until 1999. The channel was available in Europe, the Middle East, North Africa, and parts of Southeast Asia (excluding Malaysia), and was a commercial-free network.

History

2016 pop-up channel

From 27 May to 24 June 2016, MTV 90s was originally broadcast as a temporary pop-up channel in the United Kingdom and Ireland, which it replaced MTV Classic during that time period. The idents and promos from the pop-up channel would later be reused four years later, when MTV 90s was launched as a standalone channel in Europe on 5 October 2020.

History

MTV 90s was launched as a dedicated channel in Europe on 5 October 2020 at 05:00 CET, replacing MTV Rocks.

On 1 March 2021, MTV 90s expanded its broadcast area to the Middle East and North Africa via beIN Channels Network.

On 26 May 2021, MTV 90s was launched in the Netherlands, replacing MTV Music 24.[3] The channel ceased distribution in the Netherlands on 1 January 2025.[4]

As part of restructuring at Paramount Global UK & Australia, MTV Base was replaced by MTV 90s in the United Kingdom and Ireland from 31 March 2022,[5] and replaced MTV Asia on 1 September 2022.[6]

The channel does carry some songs from 1989 which did chart instead in 1990.

The channel closed in Australia on 1 November 2025.[7]

At 07:00 CET on 31 December 2025, MTV 90s (along with MTV’s other music channels) closed in the Pan-European market, with its final music video being "Goodbye" by the Spice Girls.[8][9][10][11][12][13]

References

  1. ^ "Paramount приостановила вещание своих телеканалов в России" [Paramount suspended broadcasting of its TV channels in Russia] (in Russian). kommersant.ru. Kommersant. 2022-04-28. Retrieved 2023-08-31.
  2. ^ "Телеканалы MTV, Nickelodeon и Paramount прекращают вещание в Беларуси" [MTV, Nickelodeon and Paramount TV channels stop broadcasting in Belarus] (in Russian). tvnews.by. 2022-12-03. Retrieved 2023-08-31.
  3. ^ Jarco Kriek (18 May 2021). "Ziggo en KPN voeren een zenderaanpassing door" (in Dutch). TotaalTV.
  4. ^ "MTV stopt doorgifte MTV Live, MTV Hits en MTV 90's in Nederland | SKV" (in nl-NL). Retrieved 2024-11-28.
  5. ^ "our music portfolio is changing". mtv. 15 March 2022.
  6. ^ "Updates Rebranding of MTV ASIA to MTV 90s". mysky.com. 2022-08-23. Retrieved 2023-08-31.
  7. ^ Laidlaw, Kyle (2025-09-19). "FETCH TV set to lose all PARAMOUNT branded channels from November". TV Blackbox. Retrieved 2025-09-20.
  8. ^ Dániel, Szalay (2025-07-15). "Ez tényleg súlyos: nem 8, hanem 10 tévécsatorna tűnik el év végén Magyarországon, köztük a Comedy Central és a Paramount Network – itt a bizonyíték!" (in Hungarian). Media1. Retrieved 2025-10-12.
  9. ^ "MTV music channels to be switched off across Europe by end of 2025". euronews. 2025-10-13. Retrieved 2025-10-14.
  10. ^ McPherson, Chris (2025-12-30). "After 44 Years, MTV Is Officially Dead". Collider. Retrieved 2025-12-31.
  11. ^ Blez, Andrea (2025-12-31). "El adiós de los videos musicales en la televisión: la historia de la MTV, el canal que cambió el consumo musical" (in Spanish). ElDiario.es. Retrieved 2025-12-31.
  12. ^ Durr, Matt (2025-12-31). "MTV shutting down music TV channels after nearly 40 years". mlive. Retrieved 2026-01-02.
  13. ^ en, Por Virginia GarcíaSeguir (2025-12-31). "MTV apaga sus canales musicales icónicos y despide una era de videos las 24 horas" (in es-ES). infobae. Retrieved 2026-01-02.